What’s the Story? Making Science Funding Meaningful to the Public [Fall 2025 Members Meeting]

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In today’s rapidly shifting federal funding landscape, it is critical to be able to clearly articulate the importance of the need to fund innovative and transformative research, from basic science to translational and clinical research. Building public trust is one tool that may help enable more support for scientific research and ultimately lead to an increase in federal funding.

This session explores how strategic storytelling can humanize research, highlight results, and connect with patients, caregivers, and the general public. Attendees will hear from a science journalist and a foundation representative on how to craft and share compelling narratives, and how to approach social media and public relations in a way that is most effective in our current climate.

Moderator

David Leyden, MPA, CRA, Vice President, Finance and Administration, SFARI, Neuroscience, and Informatics, Simons Foundation

Speakers

Siri Carpenter, PhD, Executive Director & Editor-in-Chief, The Open Notebook

Ekemini Riley, PhD, Founder and CEO, Coalition for Aligning Science